Insights to drive the energy transition
Welcome to the Electrify Research blog—your go-to resource for the latest trends, insights, and strategies in home electrification. From debunking myths to uncovering key drivers of adoption, our articles provide actionable knowledge to help you lead the energy transition.
Listening to Consumers on Heat Pumps: Pt 1/4 - Cost
If we want to sell more heat pumps, we need to start listening to consumers
Because home heating...
Electrify Research helps Ambient make the case for smarter heat pump planning
Here's the short yet powerful report from the excellent Ambient that we were able to enhance with...
How misinformation is stalling the EV revolution
A persistent false narrative suggesting that electric vehicle (EV) sales are stalling, is leading...
Barclays’ Report Features HETS Data: Advancing Home Energy Efficiency Together
We’re thrilled to share that Barclays has utilized data from our Home Electrification Tracker...
The UK Heat Pump Market – Challenges and Rays of Hope
Challenges
This piece was inspired by a conference I attended recently, hosted by NESTA (National...
The Guardian: Do heat pumps work at freezing temperatures?
Guardian article by Jillian Ambrose uses Electrify Research data on homeowner buy-in to myths...
Why consumer data needs to be central to your climate action toolkit
The 2050 illusion
When politicians reassure us they are ‘laser focused’ on achieving Net Zero by...
Myths and misinformation about EVs and heat pumps
The myths and misconceptions about electric vehicles (EVs) and air source heat pumps (ASHPs)...
YouthSight Founder Marks Launches Electrify Research
The following article was published by Daily Research News Online, November 07 2023